Blog
- The 411 on the New Instagram 4:5 Post Ratio (With Download)Instagram has moved on from its old square grid to a new 3:4 format. Here’s the why, the why now, and the complete how-to guide to navigate the change.Feb 19, 2025
- EMBiz: Elevate Your Paid Social Strategy in 2025Read our ultimate guide to paid social marketing strategy in 2025 from our paid social strategy experts to make sure your social media advertising hits the mark this year.Feb 18, 2025
- Hot Take: Don’t Use AI In Marketing (Yet)The exponential rise of artificial intelligence (AI) has impacted everyone, particularly those of us in marketing. But it’s too early to go all in. Here’s why.Feb 12, 2025
- From Direct to Downright Deranged: Email Subject Line Ideas for Valentine's DayDoes every Valentine’s Day email subject line sound the same to you? Break the mold, not hearts, with these 25 ideas from our email marketing experts.Feb 5, 2025
- EMBiz: Marketing Food & Beverage Brands 101Entering the marketing space for food and beverage can feel overwhelming. That's why our branding experts are sharing 3 tips for food and beverage branding on our blog.Feb 4, 2025
- An Effective Call-to-Action (CTA) Is Necessary to Drive ConversionsIn marketing, writing strong call-to-action (CTA) language is essential to the success of your content and campaigns. But it’s not as easy as it sounds!Jan 29, 2025
- Plan B(ing): Google Ads Is Not Your Only Path to ProfitHere are the alternatives to Google Ads, like Microsoft Ads on Bing, you may want to consider if your marketing efforts on Google have waned in effectiveness.Jan 24, 2025
- EMBiz: How To A/B TestA/B testing is a scientific experimentation approach to marketing. Learn from our marketing experts on how to perform A/B testing on your next marketing campaign.Jan 21, 2025
- Advertising Adverywhere All Ad Once: When to Go Wide And When to Go NicheLearn to effectively reach and resonate with your audience, whether your ads are broad (e.g. media) or niche (e.g. the hot dog finger gloves from EEAAO).Jan 15, 2025
- EMBreaking News: 808s And The Heartbreak of Not Understanding SEOIn the latest breaking marketing news, Kanye West accuses Adidas of a conspiracy to take him down because he doesn't understand how SEO works.Jan 8, 2025
- EMBiz: ROI vs KPIROI vs KPI...what's the difference? Read our blog to understand key marketing metrics like ROAS, engagement and impressions.Jan 7, 2025
- EMBiz: It's Time to Re-evaluate Your Customer JourneyWhen was the last time you audited your customer journey marketing? Probably never. That's why this EMBiz is all about how to re-evaluate your customer's experience.Dec 24, 2024
- Branding for Dummies: What Exactly Is a BrandWhat is branding? Great question! In short, it’s your company’s identity—much more than a logo and slogan. Read our marketing team’s guide on branding for dummies.Dec 11, 2024
- EMBiz: Marketing Metrics You're Not TrackingWe know there are marketing metrics you're not tracking, which means you're missing out on valuable insights. Learn from our marketing experts on what KPIs you need.Dec 10, 2024
- From Direct to Downright Deranged: Email Subject Line Ideas for New YearsTired of the same “new year, new me” messages? So are we. Here are 25 subject line ideas, from direct to deranged, to elevate your email marketing.Dec 4, 2024
- I Can Haz Marketing: How Late Is Too Late to Join a Social Media TrendWhat are those?! Are they marketers wondering when the right time to join a social media trend is? Well, we have the rizz for you.Nov 27, 2024
- EMBiz: Our Branding ProcessNeed the best branding firm in Los Angeles? You've come to the right place. Learn about Elevate My Brand's branding process today.Nov 26, 2024
- What Marketers Can Learn From the Murder Documentary and True Crime PhenomenonLook behind you! It’s insights explaining why true crime is so popular—from why people love them to what you should implement in your marketing efforts.Nov 20, 2024
- The Role of Humor in Brand IdentityBranding is no laughing matter, but brands themselves can be funny. If you’re unsure if humor is right for your branding, here are a few tips and tricks.Nov 13, 2024
- EMBiz: What To Do When Your Target Market Is KidsElevate My Brand is lovingly known as the plushie marketing agency because we know strategies you need when marketing to children. Learn how to market your toy brand.Nov 12, 2024
- 10 Email Marketing Mistakes (and How to Fix Them)Want to elevate your email marketing campaigns? Start by avoiding these 10 basic email mistakes.Nov 6, 2024
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