EMBiz: Marketing as a Lawyer

Laurel Mintz, CEO & Founder

Hi guys Laurel Mintz here with Elevate My Brand. Today we’re going to talk a little bit about why it’s important or valuable to have a lawyer at the helm of a marketing agency. Yes I know it’s rare. It’s always a part of the conversation with clients and friends and it’s really a differentiator for us as an agency. But the reason that it’s so important is because there are so many highly regulated markets. We’re talking about healthcare, we’re talking about finance, and most recently of course, the cannabis market. Most agencies who don’t have a legal understanding just don't get the legal limitations and liability issues that may come along with marketing in those industries. So that’s definitely a differentiator for us here at Elevate My Brand, and we hope that if you’re in any of those markets, you’ll think of us when you’re ready to market out to the world. That’s all for now, stay tuned for more from Elevate My Brand.