From Direct to Downright Deranged: Email Subject Line Ideas for New Years
We can’t believe it’s almost 2025. This year flew by! We’re so grateful for—
Are you bored yet? We are, and we’re the ones who wrote this blog post. Each of the first three sentences above is a gross regurgitation of the same tired message that every brand puts in their social stories, blog posts and email subject lines year after year after year. Yawn!
According to Campaign Monitor, Black Friday emails have the highest number of opens and clicks of any day of the year: over 116 million. Yes, that’s correct: 116,000,000. In one day. The zeroes really put it in perspective, huh? So, imagine how many emails people get in the last month of the year. If you want to stand out in a sea—neigh, a galaxy—of messages, you have to get creative.
25 New Year’s Email Subject Lines
One of the reasons why we love what we do as a marketing and branding agency is that no two brands are alike. The variety is endless. We wish we could say the same about the subject lines in our inboxes at the end of the year, but sadly too many businesses write the same ol’, same ol’ content. Whether your brand voice is direct and serious or wild and weird, we wrote 25 subject lines we think you’ll find useful as you create your end-of-year email marketing campaign:
- 25% Off for 2025!
- 3…2…1… Happy New Year’s Savings!
- 🥳 New Year, New Deals 🥳
- New Year’s Deals to Make You Bubbly
- January Discounts to Keep You Warm
- Countdown to Savings: 25% Off Everything
- Our Resolution: Save You More Money
- New Year’s Wish Made True: Deals From [Brand Name]
- How’s This Math: You + Us = 2025 New Year’s Saving
- 2025 Called. It Has A Sale For You From [Brand Name]
- No Midnight Kiss? Fall In Love With Our Special Offers Instead
- Pop Off 🍾 With a 25% Coupon
- Spend Like It’s 1999
- A New Start? More Like “Add to Cart”
- We Had Too Much Champagne and Cut Prices…
- Things Are Getting Worse, But At Least There’s Retail Therapy
- Savings As Unbelievable As Your Resolutions: 40% Off
- You Can’t Remember Last Year, But You Won’t Forget Our Prices
- You’re Crazy if You Think Anyone Can Beat Our Sale
- Wine & Dine? How About High & Buy?
- Auld Lang Syne, These Deals Are Insane
- We Dropped Our Prices Before the Ball Dropped on 2024
- Don’t Drink—Buy Your Problems Away
- Our Deals Are Hotter Than That Stranger at the 2023 New Year Party
- We Hawk Tuah’d on the Competition With These Deals
New Year, New Marketing Agency
At Elevate My Brand, our team is full of experts who take the work seriously but don’t take ourselves seriously at all. We’ve worked in an array of industries, from healthcare and fintech to cannabis and kids’ toys. In short, we do it all.
Regardless of whether you prefer subject line #1 or subject line #25 above, we can support you as you scale and elevate your marketing. Talk to us about our Discovery phase where we provide marketing education, explore your creative perspective and deep-dive into the technical health of your brand. It’s a great way to get started on the right foot in a new year!
Ateeq Rehman,
Account Manager
Check out these other blog posts in our "From Direct to Deranged" email marketing series!
